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02/21/2008

extreme marketing?

OK, I agree, you need to advertise to make people aware of the products or services you offer - but this new advertising service seems a bit getting carried away.....

a3e6293d04c5d52066e108f30eb2584e.jpgOn my way home from work today I spotted a strange vehicle in my rear view mirror. A tiny orange Hyundai car, with a huge rotating billboard sticking out from the top. Somebody had drilled a hole thru the car's roof, about five inches in diameter, and stuck a hydraulic pole into the front passenger cabin, right by the driver's seat.

When stopped in traffic, for whatever reason, the driver would manually raise the billboard up to approximately 10 feet above the car and rotate the triangular billboard carrier back and forth. I admit the contraption was rather eye-catching - but I can't remember what it was advertising for. d140e251f4c8c4d6e3d03946b2d9f6df.jpg

I was too fascinated by the peculiar looks of this *object*, and also wondering, if it would just tip over with strong side winds. 

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